Maraca is a proud Mexican brand that makes tasty cold brew coffee for on-the-go coffee lovers. Inspired by movement and energy, they chose the name Maraca to go with the perfect colorful and vivacious identity.

Derived from the concept "reflect your inner beauty" the brand identity was inspired by zen gardens and the patterns created with each stroke (as a reference to the technique micropigmentation involves) making them beautiful in their unique way.

Branding

Graphic Design